By Okine Daniel , Accra .
Accra, Ghana : In a bold move to elevate its brand presence and deepen its cultural resonance, GoldBod Jewellery, a distinguished subsidiary of the Ghana Gold Board, has officially named celebrated media icon Kwabena Anokye Disi, widely known as Bola Ray, and award-winning actress Joselyn Dumas as its new Brand Ambassadors.
The announcement marks a strategic alignment between two of Ghana’s most influential public figures and a brand synonymous with elegance, heritage, and craftsmanship. As ambassadors, Bola Ray and Joselyn Dumas will spearhead GoldBod’s national and international campaigns, engaging audiences through media appearances, curated events, and community outreach initiatives.
GoldBod Jewellery, renowned for its exquisite collections of fine gold and diamond jewellery, bespoke ornaments, and luxury accessories, views this partnership as a celebration of Ghanaian excellence. The brand’s leadership expressed confidence that the ambassadors’ charisma, credibility, and cultural influence will amplify its mission to showcase Ghana’s gold artistry on the global stage.
“This is more than a branding decision, it is a statement of identity,” said a spokesperson for GoldBod. “Bola Ray and Joselyn Dumas embody the sophistication, authenticity, and pride that define our collections. Together, we aim to inspire a new generation to embrace the beauty and value of Ghanaian gold.”
The collaboration is expected to usher in a new era of visibility and prestige for GoldBod, reinforcing its role not only as a purveyor of luxury but also as a custodian of Ghana’s rich mineral legacy.
As the ambassadors prepare to unveil upcoming campaigns, the public can anticipate a fusion of glamour, tradition, and storytelling, where every ornament tells a tale, and every appearance reflects the brilliance of Ghanaian gold.
