Last Friday night could easily pass for ‘Ladies Night’ at the Alisa Hotel as scores of women converged for the maiden edition of the ‘Starr Woman Project’, which provided a platform to network and exchange ideas.
It was an exciting and knowledge-packed evening for the bevy of ladies whose teeming numbers got the foundation of the auditorium wobbling as dozens had to either return home or stand outside to participate in the three-hour long event.
The ‘Starr Woman Project’, an initiative of Starr 103.5 FM and organized under the aegis of Lydia Contraceptive and Baileys, equipped the young female entrepreneurs with the requisite knowledge and motivation to propel them to achieve their full potential.
The speakers did not only wow their audience, but provided hands-on experience which caught the rapt attention of the participants who penned points which could help them become successful entrepreneurs.
They were multi-talented and multi- facetted award-wining broadcaster, Anita Erskine, managing partner and Creative Director of INNORVATIONS / EVENTS WBM, Anita Wiafe- Asinor, Dzigbordi K. Dosoo, a dynamic and multi-skilled Entrepreneur, Business Expert, Certified Etiquette and International Protocol Consultant and Beryl Agyekum – CEO of Echo House.
They took the participants through people management, marketing and communication, mompreneurs, relevance of mentorship, and how to think outside the box.
After the seminar the participants in unison expressed delight and were already longing for the next edition, which is expected to be held in the coming quarter.
“I was awestruck and imbibed a lot of knowledge,” Cynthia Pratt said. “It was distinct and practical. I doff my hat to the speakers and Starr FM.”
Deborah Brown, 28, noted: “I can’t wait for the next edition. It was timely and well researched. I really enjoyed Anita Erskine’s presentation. Her illustrations were spot on. The other speakers were awesome as well.”
The seminar focused on the theme “Getting the Basics Right As A Young Female Entrepreneur” with stakeholders on issues relating to women empowerment.